Bunch

The Brief

Bunch sells premium nuts, dried fruits and trail mixes direct to Indian households. They needed to stand out in a category dominated by unbranded local shops and look like a brand families could trust with what they eat — not just another listing.

We took it on end to end: brand, build and growth.

Brand

We built the identity around a single, warm idea — “Good Things Come in a Bunch.” A clean, premium-but-approachable look: confident typography, a natural green palette, and packaging-led art direction that makes a bag of almonds feel considered rather than commodity.

Build

A conversion-first Shopify store designed around how people actually buy snacks — fast browsing by category (Nuts & Dryfruits, Trail Mixes, Snacks, Combos), build-your-own bundles, and trust baked into every screen: FSSAI certification, lab-tested batches, zero preservatives, and 24–48 hour delivery.

• Category-led navigation and bestseller-first merchandising
• “Build Your Bunch” custom bundle flow
• Trust strip — certifications, reviews and freshness guarantees
• Free-gift and free-delivery offer mechanics wired into the funnel

Scale

On top of the store we ran the performance marketing — creative, offers and paid social engineered to turn attention into first orders and repeat buyers.

The Outcome

A brand now trusted by 11,000+ families across India, carrying a 4.8 / 5 rating from Google-verified reviews — one cohesive system where the logo, the store and the ads all pull in the same direction.

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